Caller: I just have a question about the experts. If you have 8 experts come in and talk on each area, then is this a live conversation that you’re having with them and with the group? They would be guests that you would interview with the group there? Is that what you’re saying?
Sean: Well, again you could structure it, Gail, any way that you wanted to. If we go back to the example that I did with Will and we had some names – we had John, Mark, Joan, and Mary – who were going to deliver this training, obviously you can structure this any way you want. I’ve just kind of given one idea.
But if we were to say that there were two main camps, then one main camp would be to do an interview with John.
The second camp, and I think the more that I flesh this out I’m thinking with this second camp, I would go to an individual who obviously is an expert and I would probably almost qualify that person in terms of teaching ability. Maybe I would attend some class that he’s done or I would really sit down with him and outline what he’s going to teach, and I would probably have him do the entire class.
Like I would come on and I’d introduce him, because obviously when you sell this program you’ve indicated that you’ve brought together 8 experts, and you probably even put their name down and you’ve given people a bio where they can go look at the person and study that the person really knows their stuff, so you’ve sold it as 8 different individuals who are going to be teaching this class.
I would maybe do 5 minutes of introduction up front on the class, maybe take some questions from the class before, and then I’d probably introduce John and then let him do the entire teaching. Then maybe at the end of the class I would come back in and tie things up.
That’s probably what I would do, Gail, with each one of these classes. Then keep in mind that as you become experienced, and I know in your field you do have experience in really all of the steps, then you might perhaps instead of bringing in 8 individuals, you might bring in 6 individuals and then you would do 2 of the calls, or you could bring in 7 individuals and you would do one of the calls.
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Sean Mize is an internet marketing mentor who teaches people to generate over $15,347 per month online via automated systems and product funnels.
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